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  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   EMPOWERING THROUGH SCIENCE



                                      CHARMS-UTHM PARTNERSHIP
                                                                                                                                          Collaborative Excellence
                         ADVANCING BEAUTY
                                                                                                                                          Our alliance with UTHM embodies our commitment to combating the risks posed by unregulated
  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   and counterfeit cosmetics. With the expertise of UTHM’s research facilities, we’re setting new
                    THROUGH INNOVATION
                                                                                                                                          benchmarks in product safety and consumer trust, ensuring every Charms product stands as a
                                                                                                                                          beacon of purity and quality.



  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   CONSUMER SAFETY FIRST
                      In a groundbreaking move for beauty and science, Charms has proudly partnered
                     with Universiti Tun Hussein Onn Malaysia (UTHM) to pioneer research in anti-aging,
                                                                                                                                          Innovation Meets Integrity
                     chemical composition, and halal validation of our beauty products. This collaboration
                                                                                                                                          Charms-UTHM initiative is more than research; it’s our pledge to you. By rigorously analyzing our
                                                                                                                                          products for anti-aging efficacy, chemical safety, and halal compliance, we’re not just creating
                    marks a significant stride towards elevating the safety, integrity, and effectiveness of
                                                                                                                                          beauty products; we’re nurturing confidence and well-being.
                                   beauty solutions offered to our cherished community.
  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   COMMUNITY AND EXPERTISE




                                                                                                                                          Charms Angels and Academic Brilliance
  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   This collaboration is a symbiotic blend of Charms’ community-driven ethos and UTHM’s
                                                                                                                                          academic excellence. As our Charms Angels spread beauty and empowerment, UTHM’s
                                                                                                                                          researchers bring scientific rigor, ensuring our products not only beautify but also protect and
                                                                                                                                          enhance.



  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   A VISION FOR THE FUTURE


                                                                                                                                          Leading with Science and Heart
                                                                                                                                          As we journey with UTHM, we’re not just crafting products; we’re shaping the future of beauty.
                                                                                                                                          With Charms, every swipe, every dab, and every blend is a promise of beauty backed by
  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   scientific integrity and a heart for empowerment.








  GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   GOODTIME DRAFT   RAISED YOUR LIFE                                                                         11






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                                                                                               RAISED YOUR LIFE
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